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Morry Zelcovitch

It is that time of year again: for most of the country a chill has settled in (there are some of us still wearing shorts and t-shirts in our regions), Sinatra’s smooth tones permeate the air with visions of snowy lanes and glowing fires, and shoppers with arms full of bags and presents all wrapped with care. What is it about the crooners of old that puts us into the giving spirit? Could there be something deeper…subliminal possibly …hidden with the carols of old that triggers us in a Pavlovian manner? This week’s guest on The Malliard Report suggests that this is very much a possibility. On this episode Jim welcomes back returning guest Morry Zelcovitch to discuss the commercialism of the holiday season, subliminal messaging, and that rectangular cage that holds you hostage, but fits in your pocket.

Morry Zelcovitch thought he had hit rock bottom. Severe depression encompassed his entire existence. Seeking to pacify the pain through any number of addictive vices (drugs, booze, sex, and many others), Morry eventually reached the point to where none of those even sufficed in dulling the pain. After multiple, unsuccessful suicide attempts Morry decided that this was his turning point, and something needed to change.

Morry soon noticed that certain sounds and tones would affect his mental state in a more positive manner: a new path was being laid before him that would change himself and many others. Not satisfied with the results he was seeing from the small amounts of material that was available at the time, Morry began his own pursuit. Seeking information from one of the top sources within the Brainwave Engineering field, Morry quickly reached a level of expert status and ventured out into fine tuning the best of materials for positive reinforcement. The Morry Method continues to astound listeners around the world and has received critical acclaim through a major university study at top Brazilian university.

Morry tirelessly seeks to share his findings with the rest of the world in order to help as many as he can. Drawing upon his own personal struggles, he hopes that he can provide some form of benefit to someone in need. That is why when you contact him, it is not someone from a contact center/help line/etc. it is Morry himself. To contact Morry, or to acquire his materials please visit and for all things Malliard head over to or via Twitter @Malliard.